Google Cloud's FinOps Hub 2.0 offers enhanced features for optimizing cloud resource utilization, highlighting waste, and providing actionable insights to improve cost management. With the introduction of Gemini Cloud Assist, users can automate the identification and remediation of waste, while new IAM role permissions allow tech solution owners to access essential FinOps insights across multiple projects. This spring cleaning initiative encourages organizations to efficiently manage their cloud infrastructure and reduce unnecessary spending.