Roughly two years ago at SXSW, a protester nicknamed “Boob Shirt Guy” interrupted Sergey Brin over what he called “woke” outputs from Google’s then-new Gemini AI. He was mid–foot-long Subway Cold Cut Trio, Brin fielded a question about why Google’s image models were censoring certain content. That moment went viral. Since then, Google’s market cap has jumped by over $3 trillion. Their share price climbed as investors piled into ad revenue growth, cloud services, and AI-driven search upgrades. Gemini’s repeated updates and deeper integrations across Workspace and Search helped fuel that surge. Behind the headline number lie concrete shifts: YouTube ad sales hitting new highs, Google Cloud adding major enterprise deals, and AI features attracting both consumer and business users. All of it pushed Alphabet from around $1.4 trillion in market value to north of $4.4 trillion today.